If you've been following our blog, then most likely you have seen us use the term "responsive design" a number of times - and for good reason. In 2016, it's a primary design strategy when creating or redesigning a website. If you’re unclear as to why responsive design is important, then here is a quick primer.
How Does it Work?
Responsive design, also known as a mobile-friendly website, ensures your website visitors experience a pleasant browsing experience, regardless of the web-enabled device they use to visit your website. Mobile phones, tablets, and desktops all come in different shapes and sizes, and a website with responsive design responds to the device you're using and automatically adjusts the site to best display in the device.
Why is Responsive Design so Important?
Do you have a smartphone? Do you use it often? I'm not a mind reader, but I'm willing to bet your answers to both questions are yes. We’ve all visited a website that was NOT Responsively Designed from our smartphone. There was a lot of scrolling, pinching, and resizing to view the entire website. Annoying, right?
The size of the smartphone market, which is estimated at 68% of Americans, makes it more crucial than ever to ensure you’re providing the best user experience. And as we’ve mentioned in prior posts, the better the user experience, the better your search engine optimization will be. This is one reason why Google gives search rank priority to any business with a mobile-friendly design.
How to Know if Your Site is Responsive?
There’s an online tool provided by Google, and you can use it to run a free test of your site. If your results come back with anything other than “Awesome! This page is mobile-friendly,” then you’ll want to take the necessary steps required to get your website in line with today’s technology. Our team at CC Communications specializes in designing functional, visually appealing responsive design websites and we'd love the opportunity to speak with you about how our team can transform your business' online presence.
There’s an online tool provided by Google, and you can use it to run a free test of your site. If your results come back with anything other than “Awesome! This page is mobile-friendly,” then you’ll want to take the necessary steps required to get your website in line with today’s technology. Our team at CC Communications specializes in designing functional, visually appealing responsive design websites and we'd love the opportunity to speak with you about how our team can transform your business' online presence.
Connect with our team at www.CCCom.com/ContactUs for a no obligation analysis of your current web design. Ensuring you have a responsively designed website will be an investment into your future, put your business ahead of your competitors, and most of all will provide your website visitors and customers a pleasurable experience on your website.
